Privacy Policy

Last updated: [DATE — fill in before launch]

This is a general-purpose template, not legal advice. Have it reviewed by counsel familiar with the Information Technology Act, 2000, the SPDI Rules, 2011, and the Digital Personal Data Protection Act, 2023 before you launch.

Who we are

Alement ("we", "us") operates this website. [Legal entity name], registered at [registered address], India. For any privacy queries, contact us at [privacy email] or see our Contact page.

Information we collect

  • Account information: name, email address, and password (stored securely, hashed).
  • Order information: shipping address, phone number, order contents and history.
  • Usage data: pages visited and interactions, for improving the storefront.

We do not collect or store payment card details — those are handled by our payment processor once real payments are enabled.

How we use your information

To process and deliver your orders, manage your account, respond to support requests, and comply with legal and tax obligations. We do not sell your personal data.

Data retention

Order records are retained as required for tax, accounting, and consumer-protection purposes. You may request deletion of your account; order records tied to completed transactions may be retained where legally required.

Your rights

You can access, correct, or request deletion of your personal data by contacting us. You can review and update your shipping details from your account.

Cookies

We use essential cookies to keep you signed in and to remember your bag. We don't use third-party advertising cookies.

Grievance Officer

[Grievance Officer name], [designation]. Email: [email]. Address: [address]. We aim to acknowledge complaints within 48 hours and resolve them within 30 days, as required under Indian law.